Sunday, January 29, 2006

Brilliantly Simple Tour heads to Park City, UT for the Sundance Film Festival...

For ten days to Brilliantly Simple Tour took to the streets of Park City showing Sundance Film Festival attendees what makes HP number 1 in digital photography.

All who attended the Sundance Film Festival were invited to take part in a fun interactive scavenger hunt where they could capture moment and win fun prizes. Our team was spread out at various locations along Main Street where people could take pictures. If a person found at least 4 locations and took a picture at each location they could then go to the HP Snapshot Chalet to enter a sweepstakes. Each day 5 winners won a camera and printer from Hewlett Packard.


In 9 days we took over 14,000 pictures and drew 45 winners!

Monday, January 16, 2006

The Brilliantly Simple Tour takes on the windy city...




For Five days the Brilliantly Simple team took to the streets on Chicago demoing the latest and greatest products HP had to offer. Locals and tourists both responded well to the promotion. In five days the team performed over 2,800 demos and gave away close to 1,200 photos.

We were even welcomed by famous Chicago super fan Ronnie "Woo Woo" who chanted WOO WOO while taking pictures with fans who walked by.

Sunday, January 01, 2006

Brilliantly Simple Tour Rings in the New Year in Time's Square...


New Years is here and what better place to be than the BIG APPLE! The Brilliantly Simple Crew decided to take on Times Square to help consumers capture the New Years moment. For two days, all four segways rolled through the streets of New York showing consumers the mobility, quality and the ease of HP digital photography.